The Build page in poll will allow you to choose the question type for your poll questions.
Freshmarketer allows you to use the following question types:
- Short answer
- Long answer
- Radio button
- Checkbox
- Net Promoter Score (NPS)
Short and Long Answer Question Type
Short answer type will allow respondents to give short answer of about a line length. The allowed character length for the visitor to answer is 150.
Polls: Short
Long answer type allows respondents to type answers that range from a line to multiple lines. The allowed character length for a user to answer this type of question is 300.
Polls: Long Question Type
Short answer question type appears as the above in desktop, mobile and tablet devices.
Exporting Responses
For short and long answer question types, responses are collected as such provided by your respondents. Columns pertaining to these questions can be filtered and exported as CSV/XLS file. Also, responses can be filtered using our date filter in the Response tab.
Polls - Response Page
Reporting
Short answer question type’s report is generated as a word cloud.
Polls - Word Cloud
Radio Button Question Type
Radio button question type allows respondents to select one option from a list of options. In other words, yes or no questions are of this type.
Polls - Radio Button
Usage
Radio button question type is used when you want to ask your respondents to choose a single option from a list of options. This question type is mostly used when it’s a yes or no question.
Add, Edit and Delete Option
To add another option to your radio button type, click on + button. To edit the already existing option, just place the cursor on the option you want to edit. To delete any of the options, hover over it and click the icon (x) to delete it.
Polls: Creating Radio Button Question
Exporting Responses
The responses collected for the radio button question type can be exported as CSV/XLS file. Responses for a particular date range can be filtered with our date filter.
Polls: Exporting Responses
NOTE: Any changes made to the running poll will appear as a new version question in your Response tab.
Reporting
The radio button question report is generated as a horizontal bar graph that includes response count in terms of number and percentage. This report is displayed with the following metrics: Visits, starters, drop off and responses.
Polls: Horizontal Bar Graph
Checkbox Question Type
Checkbox question type allows respondents to select multiple options for a single question.
Polls: Checkbox
Usage
Checkbox question type is used when you want to ask your respondents to select multiple options.
Add, Edit and Delete Option
To add another option to your radio button type, click on + button. To edit the already existing option, just place the cursor on the option you want to edit. To delete any of the options, hover over it and click the icon (x) to delete it.
Polls: Creating Checkbox Questions
Exporting Responses
The responses collected for the checkbox question type can be exported as CSV/XLS file. Responses for a particular date range can be filtered with our date filter.
Polls: Responses
NOTE: Any changes made to the running poll will appear as a new version question in your Response tab.
Reporting
The checkbox question report is generated as a horizontal bar graph that includes response count in terms of number and percentage. This report is displayed with the following metrics: Visits, starters, drop off and responses.
Polls: Horizontal Bar Graph
Net Promoter Score (NPS)
Net Promoter Score (NPS) helps one reduce churn rate and increase the likeliness of recommending your product to others.
Polls: Net Promoters
Usage
NPS question type is used when a user wants to check the loyalty of customer in recommending their product or website.
Score Levels
NPS is designed with a scoring scale ranging from 0 to 10. NPS score is categorised in three labels- Low score label (0-6), neutral (7-8) and high score label (9-10). Freshmarketer allows you to name the low and high score labels at your choice.
Polls: Creating Net Promoter Score Question
Exporting Responses
The responses collected for the checkbox question type can be exported as CSV/XLS file. Responses for a particular date range can be filtered with our date filter.
NOTE: Any changes made to the running poll will appear as a new version question in your Response tab.
Reporting
The Net Promoter Score (NPS) question report is generated as a gauge chart. NPS score is calculated from the promoter and detractor with the formula: NPS= (Percentage of promoters) - (Percentage of detractors).
Polls: Gauge Chart
Read this article to create a poll in Freshmarketer.
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