What are Cookies?

 

Cookies are simple text files that are set by a website to store useful information. The cookies are created when a user’s browser loads a particular website.




What are third-party cookies?


Third-party cookies are set by a website other than the one user visits. These third-party cookies are usually created and off-loaded on the client browser by third-party scripts incorporated in the website user visit. These are often used by online advertisers to track your visit to the particular sites.

 

Example:

Consider a website has Facebook-Like widget implemented on its website. When a user likes a particular post on the website, Facebook might set cookies on the user browser. This intern helps Facebook provide suggestions on pages/groups/ads matching the visitor information stored in the cookie when the user visits FB.



How Freshmarketer sets cookies?


Freshmarketer can track your visitor data only when a cookie is set on the website or webpage. To get an accurate result of all your site’s visitors, Freshmarketer sets third-party cookies from app.freshmarketer.com on your site where the JS code is integrated.


Cookie Name



Description



freshmarketer_user_id


This cookie is set to collect information on user identification. This cookie is set only once upon visitor’s first-page visit. Cookie expiration time is 30 days.



freshmarketer_visitor_info



This cookie is set to collect information on two parameters: experiment id and variation id. This cookie collects information on which variation should be showed to the user. Cookie 


freshmarketer_poll_data



This cookie collects information no of minimization of a poll widget. Cookie expiration time is 30 days.






NOTE: Freshmarketer does not track your visitors if your browser has blocked third-party cookies.



Troubleshooting: Disabling third-party cookies from browser



Chrome


Follow the below steps if you’re using a Chrome browser.


STEP 1:


Open Browser Settings


Click on the vertical ellipsis icon at the top right corner of the webpage.


Select Settings from the drop-down menu.


Locating Chrome Browser Settings

Locating Chrome Browser Settings


STEP 2:


Open Privacy Settings


In Chrome browser settings, search for “Cookie” in the search box


Search results display Privacy settings of the browser.


Click on the Content Settings button.

 

Locating "Content Settings" from "Privacy"

Locating "Content Settings" from "Privacy"



STEP 3:


Disable “Block third-party” option


The Content Settings page opens.


Disable “Block third-party” option

Disable “Block third-party” option


Disable the option: Block third-party cookies and site data.


Click Done.


Refresh the webpage or site on which Freshmarketer’s experiments are running. Now, Freshmarketer can set cookies from app.freshmarketer.com on your site and track your visitor data.





Firefox


If you’re a Firefox user, follow the below steps:


STEP 1:


Open Browser settings


Open the Firefox browser and click on the hamburger icon at the right corner of the webpage.


Select Preferences from the options.


Locating "Preferences" from options in Firefox

Locating "Preferences" from options in Firefox


STEP 2:


Open Privacy


Select Privacy from the left panel.


The privacy page opens with History section.


Set Firefox will: to Use custom settings for history.


Open Privacy Settings

Open Privacy Settings


STEP 3:


Allow third-party cookies


Under History section, ensure that the Accept cookies from sites option is enabled.


To allow third-party cookies, set Never for the option Accept third-party cookies.


set "**Never**" for "**Accept third-party cookies. **"

set "Never" for "Accept third-party cookies. "


Now, close the preferences page and your changes will be automatically saved.





Internet Explorer


Follow the below steps if you’re using Internet Explorer.


STEP 1:


Open “Internet Options”


Open Internet Explorer and click on Tools icon at the right corner of the page.


Select Internet Options from the drop-down menu.


Locating "Internet Options" in Internet Explorer

Locating "Internet Options" in Internet Explorer


STEP 2:


Open Privacy


Click on Privacy tab on the Internet Options pop-up.


Click on Advanced from the Privacy tab.


Open Privacy Tab

Open Privacy Tab


STEP 3:


Allow Third-party Cookies


The Advanced Privacy Settings pop-up appears.


Under cookies section, set Third-party Cookies from Block to Accept.


set "**Third-party Cookies**" to "**Accept. **"

set "Third-party Cookies" to "Accept. "


Click Ok to save your changes.




Safari


If you’re a Safari browser, follow the steps below:


STEP 1:

Open Safari preferences


Open Safari browser and click on Safari at the top right corner of your desktop.


Select Preferences.


Locating "Preferences" in Safari

Locating "Preferences" in Safari


STEP 2:


Allow Third-party Cookies


Select Privacy.


Set Cookies and website data: to Always allow.


Close the page and your changes will be automatically saved.


Open Privacy Tab

Open Privacy Tab



Opera


To allow third-party cookies in Opera, follow the below steps:


STEP 1:

Open Opera Preferences


Open Opera browser and click on Opera at the top right corner of the desktop.


Select Preferences.


Locating "Preferences" in Opera

Locating "Preferences" in Opera


STEP 2:


Allow Third-party Cookies


The preferences page opens. Select Privacy & Security from the drop-down menu.

 

Open Privacy and Security Tab

Open Privacy and Security Tab


Search for “Cookies” in the search bar.


Uncheck Block third-party cookies and site data.


**Block third-party cookies and site data.**

Block third-party cookies and site data.


Close the page and your changes will be automatically saved.




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