Features Provided Optimizely Freshmarketer
Only on integration with Crazyegg and Clicktale
Only on integration with Crazyegg and Clicktale
Funnel Analysis
Only on integration with Mixpanel
A/B Testing
Yes Yes
Split URL testing
Yes Yes
Form Analytics
Only on integration with Clicktale
Polls & Feedback
NO Yes
Only on integration with Qualaroo
Releasing soon
Advanced targeting segments
Yes Yes
Yes NO
Real-time results
Yes Yes
Encryption of sensitive data at Rest
NO Yes
Data backup in multiple locations/GEO regions
Yes Yes
Online support and knowledge base
Phone support, online support and knowledge base
Snippet Type
Synchronous and asynchronous
Synchronous and asynchronous
Pricing Plan
Customized pricing for enterprise plan
$59/month based on Monthly unique visitors.

Our competitive advantages:

  • Real time visualization & reporting of heatmaps.
  • Generate dynamic live heatmaps report, instead of viewing them in snapshots.
  • Gain accurate insights with no sampling of data.
  • Heatmaps for dynamic elements (sliding banners, drop down menu, etc).
  • Support for responsive HTML5 and CSS3 websites.
  • Heatmaps for gated pages via Chrome extension.
  • In-depth metrics on Number of clicks in the website.
  • Consolidated reports for pages with common templates.
  • Generate heatmaps integrated with A/B and split url testing.
  • Pricing plan is based on number of unique visitors per month, rather than total number of visits per month. Example: When a user visits a website 10 times in a month, Freshmarketer considers it as 1 unique visit, while others consider it as 10 visits.

Technical Support
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